Message-ID: <53754F9A.8000500@arcor.de>
Date: Fri, 16 May 2014 01:36:58 +0200
From: Der Tiger <der.tiger.alpine@arcor.de>
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To: Natanael Copa <ncopa@alpinelinux.org>, 
 alpine-devel@lists.alpinelinux.org
Subject: Re: [alpine-devel] Logo v2 - fewer colors
References: <20140515225850.183f72fc@ncopa-laptop>
In-Reply-To: <20140515225850.183f72fc@ncopa-laptop>
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Hi Natanael,

> I forwarded the summary of the comments to Tobias and he has made a
> version 2.
Great job!

Version 2 is certainly better suited and can very well be used on screen
as well as on paper. While version 1 was very sophisticated and
beautiful, it would have been really difficult to print on paper or to
shrink it to low resolution without loosing most of its nice features.

Going through those G00gle searches you posted earlier, I found many of
the existing "Alpine" logos of other companies used blue and green
colourations. If, as Carlo suggested, the Alpine Linux brand wants to
set itself apart from car stereo and mountain equipment manufacturers,
this should be taken into consideration when choosing colours for the
logo. Though, it might be difficult to find any other colour than blue
to fit both, the logo and the website colour scheme. Bordeaux and red
would result in pinkish colours when brightened for background
colouration of the website. Orange is very popular these days, but very
bright and leads to violently clashy website designs (e.g. the previous
Asterisk website before the last major rework). Yellow has no contrast
on white backgrounds and websites in greys look like advertisements of a
funeral home.

Live Long and Prosper, Tiger


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